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The American Cancer Societys Real Men Wear Pink Campaign Raises Awareness to Fight Breast Cancer

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The American Cancers Societys Real Men Wear Pink campaign kicks off this month to raise awareness and funds to fight breast cancer. Breast cancer is one of the most commonly diagnosed cancers worldwide but through early detection and mammogram screenings death rates have dropped by 41%. The mission of the American Cancer Society is to continue to spread the word through breast cancer education, as well providing funding for innovative medical treatments and creating a support system for patients.
ONE Sothebys International Realty President, Daniel de la Vega is closely supporting the cause this year, as a Real Men Wear Pink Ambassador, joining other distinguished leaders in the community. You might even catch him putting the power of pink in action by proudly wearing the color in honor of both victims and survivors of the disease.

Im so grateful to be a Real Men Wear Pink Ambassador for the American Cancer Society, with the mission to let others know about the importance of early detection to save lives. Nearly 282,000 women and 2,650 men will be diagnosed with the disease this year alone- wives, fathers, mothers, uncles, sisters and friends- by raising awareness, wearing pink and making a contribution, we can make a big difference. - Daniel de la Vega.Did you know*:

  • In 2021, more than 281,500 women are expected to be newly diagnosed with breast cancer in the us, and an estimated 43,600 will die from the disease.
  • Breast cancer is the most common cancer diagnosed in women (excluding skin cancer) and second only to lung cancer as a cause of cancer death in women.
  • Breast cancer does not just affect women. More than 2,600 men in the US are expected to be diagnosed this year and estimated 530 are expected to die from the disease.
  • Breast Cancer in men is rare, accounting for less than 1 percent of breast cancer cases in the US. However, men are more likely than women to be diagnosed with advanced-stage breast cancer, which likely reflects decreased awareness and delayed detection because screening mammography is not recommended for men due the the rarity of the disease.
  • Due the infrequency of male breast cancer, much less is known about the disease then female breast cancer.
  • Breast cancer death rates have declined by 40 percent since 1989, contributing to 375,900 lives saved.
  • The five-year relative survival rate for breast cancer that has not spread to the lymph nodes or other locations is 99 percent.

*Data sourced from the American Cancer Society, Real Men Wear Pink Informational WebsiteBy making a donation you too can participate in making strides towards a world without breast cancer. Click here to help Daniel reach his fundraising goal and lets make a difference together!