This past Thursday Bellini Williams Island and ONE | Sotheby’s hosted a ‘tweet-up’ event at the distinctly chic Bourbon Steak restaurant at Turnberry Isle in Aventura. The event was attended by over 20 social media savvy real estate and community influencers that enjoyed half priced cocktails, and mouthwatering bites that included truffle popcorn and the trio of duck fat fries. (yum!)
Stunning entrance to Bourbon Steak
Bellini Williams Island at Bourbon Steak
The Tweet-Up took place from 6pm-8pm and guests had the opportunity to join in on the #MiamiRealEChat to discuss the real estate market in Aventura. The #MiamiRealEChat is a monthly real estate chat that takes place on Twitter where anyone interested can chime in and talk about current real estate topics.
Janie Coffey and Seth Feuer from the ONE Sotheby's Team at Bourbon Steak
Miami Beach Agent Shelly Northern and guest
Irresistible trio of French Fries
Celebrity Chef Michael Mina is the creator of Bourbon Steak, which has quickly become one of the best restaurants in South Florida. The menu boasts over 500 wines and American classics such as prime and aged cuts of beef and whole-friend organic chicken with truffled mac and cheese. It was the certainly the perfect upscale setting to network and showcase the Bellini Williams Island pre-construction project, which is just a short drive away from the distinguished Turnberry Isle Country Club. .
Beth Butler and Adriana Faerman
Stay tuned for information on our next Tweet-up that will be taking place in Coral Gables very soon!
Miami’s social media movers and shakers flocked to Cafeina Lounge in Wynwood on Saturday, May 14th for the Art Walk Tweet-Up presented by Miami Magazine and One Sotheby’s. The tweet-up was from 7pm-9pm and guests enjoyed savory bites and endless cocktails by L’Chaim Kosher Vodka. During the event the hashtag #onesir that was being used by attendees even became a local trending topic on Twitter!
The real estate community on Twitter has been rapidly growing for the past year. Industry insiders are using the social media network to make connections that benefit their business and also stay updated on news, market trends and other relevant information. The South Florida Real Estate Twitter community is one of the most active in the country- they created the #MiamiRealEChat, which takes place on a weekly basis and is a platform to discuss real estate topics ranging from neighborhood lifestyles, technology, local politics and more. The #MiamiRealEChat has spread virally and has even caught the attention of journalists, which have highlighted it in articles for The Miami Herald, the South Florida Business Journal and even The Los Angeles Times.
Seeing the success of the #MiamiRealEChat, we would like to introduce the #OpenHouse hashtag as another tool for realtors to optimize their exposure on Twitter. By using the #OpenHouse hashtag followed by the city (example: #OpenHouse #MiamiBeach or #OpenHouse #LongIsland) local house hunters will be able to track your open house, find more information and visit the listings. The #OpenHouse hashtag will complement email and print advertisements and help highlight each cities events.
We are encouraging realtors to start using the #OpenHouse hashtag and help spread it virally across the country. By starting in the most localized form, this simple social media technique has the potential to make great strides in the industry and create a buzz to make people confident in investing once again.
Make sure to use the #OPENHOUSE #CITY Hashtag at your next Open House event.
Follow @ONESIR on Twitter for the latest on South Florida Luxury Real Estate!
Using the #OpenHouse hashtag will attract visitors to local Open Houses
Last Thursday we hosted our second tweet-up at the new Fort Lauderdale offices located right in the heart of Las Olas Boulevard. More than 70+ guests enjoyed sunset cocktails and bites and buzzed about social media, real estate and the new One Sotheby’s iPad app. Miami Beach based associate Alistair Powell was the lucky winner of a brand new iPad, which he will use to blog, tweet and use to show clients full color photographs of luxury properties.
Make sure to follow @onesir on Twitter to stay updated on our next events!
Today’s Business Section of the Miami Herald features a very informative article focused on how the Miami Real Estate industry is using social media to connect with clients, find leads and build business relationships. Our Marketing Director, Bradley Nelson was interviewed and shared insight into the company’s social media initiatives that have been creating buzz among the Twitter and Facebook real estate networks. The article describes that our company is also ahead of the curve by hosting tweet-ups that give unique exposure to listed properties, ”ONE Sotheby’s has pushed to expand its social media strategy beyond the virtual world, hosting “tweetups” at some of its high-profile listings.”
Every Sunday evening at 9pm Miami’s real estate ‘twitterati’ gather on Twitter to discuss the latest news about South Florida real estate and everything else under the sun. It’s a great forum to network with other agents in the business and share ideas and musings. This Sunday, July 18th we will be discussing all the buzz about Downtown Miami (everything from Brickell to Midtown and the Design District) and how it is becoming a mecca for real estate investments, a cultural and culinary hot spot and the most coveted residential zip code in the country.
Include the hashtag #miamirealechat to be part of the conversation and make sure to follow @ONESIR on Twitter for the latest in luxury real estate in Miami.
Last Thursday, July 8th we hosted our first tweet-up along with the Residences at the W South Beach to introduce the One Sotheby’s brand to its active Social Media community and showcase the properties at The W . The Tweet-Up took place in Upper Penthouse 7 that has breathtaking sunset view of Miami Beach from the outside living area . 75+ guests enjoyed two hours of complimentary cocktails and hors d’oeuvres and took advantage of a wonderful networking opportunity with the One Sotheby’s team. Over 100 tweets with the #onesir hashtag were posted during the event and were broad casted to a live Twitter feed that was constantly updating on the main television monitor. One lucky guest won a stay at The W and a lovely evening was had by all.